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Importance of Color in Industrial Coating Applications

Importance of Color in the Protective Tank Lining Industry_2
Colors follow trends for aesthetics and branding purposes.
But in the protective coating industry, certain colors have different functions for different industries, like reducing internal temperatures for the storage tank industry, or camouflage for military applications.
For military applications, ship camouflage paint is used to gain an advantage against opponents. The purpose of camouflage is deception, in which a ship’s size or color can change to the naked eye in certain environments. Click here to view a history of camouflaged ships.
Light colors, like white, are used in many industries to keep internal temperatures cool. Just take a look at homes in Bermuda – a sea of white roofs dominates the landscape to keep internal home temperatures down.
Even London’s famous red buses have white panels installed onto their roofs to reflect sunlight and to keep temperatures cool inside the bus.
And the tank storage industry is no different. The industry regulates internal temperatures by using white exterior coatings in order to reduce transmission of radiant heat throughout the tank material, which can potentially alter the stored chemicals. If the tank exterior is coated with a dark color, heat can get trapped, creating off-gassing issues with temperature-sensitive chemicals.
If you are coating a confined space, like the inside of the tank, you would be well served to use a lighter coating color. Under poor lighting conditions, using a dark coating can make it difficult to tell which areas have been coated and which areas require additional attention. A lighter color will make the job go quicker and the inspection process go much smoother.
For industrial floor applications you may want to use a lighter coating material to lower the lighting requirements of a facility or to easily and quickly identify any chemical spills or uncleanliness.
International orange is another type of colored-paint that is popular in certain industries. It’s a shade of orange that is completely saturated. The advantage to this color is that it is bright, highly visible at a long distance, and can be seen in unfavorable weather. It is used to color aircraft, airport towers and hangars, boats, bridges, etc., for safety or rescue purposes and to distinguish itself from its surroundings. A popular example of International Orange in use is San Francisco’s Golden Gate Bridge.

TNphoto Tatsuya Nakagawa
Tatsuya Nakagawa is the VP of Marketing and co-founder of Castagra Products, a storage tank and wastewater coatings manufacturing company that is highly acclaimed for its sustainable coatings, cold weather tank and secondary containment coating applications, and its durable frac tank coatings. Castagra is used by the world’s top oil and gas field services companies.